Why not get a card - like a loyalty card like tesco's, wh smith etc. We are all used to carrying them around. Why not do the season ticket using one of them and then the 10% discount all you have to do is swipe the card to get the discount. That way also the club can save money - all you have to do is update it all on the computer and fan doesnt need a new card every year will you. Run the discount say from 1st August -31 July every year. We have a computer system at work for the gym memberships. Everyone pays by either direct debit or annually and it works for us 99% of the time.
Does that make sense?
