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Stanley!
Just arrived back home this morning and thought I would just post a little ditty about our great club :) After driving 550 miles (480 from Accy) arrived at almost the end of the earth in Scotland - calm down UK :) - My wife and I set about setting up our tent when we were greeted by the owner - who was a true Scot,- he asked us about our trip up then asked me where I had come from? I explained then told him of my origin, he then proceeded to tell me how he used to work for Neild Distribution, then he asked me about "That little footy club" I said I knew of it and watched the odd match :rolleyes: He then proceeded to tell me that they were a well known club, he claimed that "M** **D (sorry Baggy) were probably the only club who were better known - I disagreed :D
Maybe you had to be there, but on a campsite at the end of the world almost, what other footy fan/club could command such recognition??? Was proud to be from Accy :cool: |
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Although the name is well known, the problem is that it's known for largely negative associations. Resigning from the league mid-season and as a foil for many jokes (i.e. comparisons with general mediocrity and poorness ), doesn't really project the right kind of brand image.
The challenge now is the create a brand identity that is very positive; one that people want to believe in and buy into. That's a massive task. |
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I'm sure there must be some way to turn that affection round to our advantage. I can't quite figure out how, but hopefully, Marcelle can! :) |
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In my experience, whenever I have travelled abroad and worn my Stanley Shirt I have only ever had good things said to Me about the Club.......our 'branding' problem deffo needs addressing here at 'Home',and I,like you hope that Marcelle can do just that. :D |
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I remember when I was younger and we went to Turkey, even the guys over there knew of us.
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Looks like she's made a start Wyn Lazarus plan for big-name Accrington Stanley guests (From Lancashire Telegraph) |
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:) Gerrard already attends some stanley home games mainly mid-wk games when l/pool arn't playing to watch his best mate Bves..:)
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