We went over to Bulldog last Monday and had no problems at all.
The modem arrived safely and had to be signed for on delivery. (Well it's a router actually because we are networking several PCs) It did not come through the letterbox. Yes, it did come with just one "microfilter" but so did AOL broadband when I had that. I bought my other DSL filters locally. Of course anyone already on broadband will not have to purchase new filters and anyone not on broadband will be very lucky to get more than one filter whoever they go with.
We were previously with BT and Bulldog did not have to install a new line. One minute the line belonged to BT, next minute the line went dead and then it came back up live again but from that point on belonged to Bulldog. There was certainly no installation of new telephone lines and no fee of £60.
We have gone for the full package where we pay for the internet and phone line all in one bill and we get free calls to ANY land line not just other Bulldog users, at ANY time of day.
There are different "packages" to suit whatever phone/internet usage is best for you. And of course the price varies depending on the package you choose.
I'd be very interested to see ths leaflet of yours marky because it doesn't sound anything like the Bulldog we are using .
Check
this for details of the package we chose and where you may have misunderstood some of the facts marky. The offer is still open until the end of the month.