Quote:
Originally Posted by Pendle Red
The quote is attributed to the late great Brian Clough who used it as his team ethos at Derby County as he led them to the League Championship and into Europe. 
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I'm sure Clough isn't the only one to use that saying. I think it can be traced back to Boadicea in AD61, just before the Iceni's glorious but bloody war against the Romans*.
[*May be histoically incorrect]