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Lolly · 12-10-2007, 10:14

They are naming it Dave because they said that they have done extensive research and have found that the average viewer is a bloke in his 20's or 30's that is called Dave.

I don't think i'll ever get used to calling it Dave though.

12-10-2007, 10:14	#4
Lolly Senior Member+ Join Date: Oct 2006 Location: Ossy Posts: 1,667 Liked: 0 times Rep Power: 206	Re: Virgin Channel Rebrand They are naming it Dave because they said that they have done extensive research and have found that the average viewer is a bloke in his 20's or 30's that is called Dave. I don't think i'll ever get used to calling it Dave though.