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Old 18-11-2007, 00:43   #8
garinda
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Re: How Can They Justify The Sale Prices?

Sales are a really good way of clearing seasonal or old stock, mainly because people are so gullible when it comes to them getting what they think is a bargain.

When I first moved to London I was a buyer in a department store, and helped out on the sales floor the first few days of the SALE.

People would come in and ask if you had a cashmere sweater in the SALE. I'd reply that they weren't in the SALE, but were on sale. They never asked the price, which I used to think was daft.

Say a non-SALE sweater was a hundred quid, they wouldn't buy it. Tell them that the same sweater is £150 in the SALE, reduced from £200, and they'd snap your hand off.

Stick a red SALE ticket on something, even rubbish, and watch it fly out. I always think is the item worth whatever price it is to me, if so I buy it.
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