[jambutty]

Thanks to [email protected] I was able to watch the ad.

It portrays two men in a domestic relationship bringing up two kids, one small boy and one small girl. Never mind the product. That is incidental.

The two kids have been ‘programmed’ to call one of the men mum (much in the same way that a step parent acquires the mantle of mum or dad) and that above anything else sends out the wrong message. The kiss just reinforces that message.

That advert should never have been shown.