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Re: Cod liver oil
'Short-chain' Omega 3 is the phrase I was looking for. There is virtually no value in it yet companies can advertise spreads, etc as containing health improving Omega 3 by using the short-chain instead of the long-chain variants quite legally.
I was listening to quite a lengthy debate about it a few months ago on Radio 4 and the Food Standards Authority aren't overly pleased.
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