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Old 11-11-2010, 19:10   #676
garinda
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Re: The value of public funded art

Quote:
Originally Posted by shillelagh View Post
Flashmob FAQs | Flashmob.co.uk


What is a Flash Mob?
It’s a sudden gathering of people into a crowd that do something unusual for a few minutes in unison and then disperse.
Who runs Flash Mobs?
Flash mobs are run by individual people for the fun of it. There are no organisations behind real Flash Mobs, though there have been many gatherings using Flash Mob principles organised by commercial interests.
How can I go to a Flash Mob?
You need to find a group that is close to your location flashmob.co.uk should be one of your choices for keeping in touch by reading the site and following us on Twitter and you could through social networking sites such as Facebook and Myspace for groups setting up Flash Mobs.
Do I need props?
Generally no, though themed flashmobs are on the increase, but if an item is needed you will be notified in the instructions e-mailed to you.
Can I dress up for a Flash Mob?
Generally this is frowned upon as the idea is for a crowd to suddenly appear out of nowhere and if everyone is dressed as clowns it may just give the game away!
Can you do a Flash Mob for my product launch?
Several corporates have tried this, the first to really jump on the bandwagon were the band Jane’s Addiction and certain news media companies did their own banana based stunt in London. Yes you can do a commercial version of flash mobbing but don’t expect any help from traditional Flash mob organisers - if you can find them. The whole spirit of the idea gets a little bit tainted as soon as anyone tries to use flash mobs as a communication exercise and the public can be quite cynical about your objectives. But if you do go ahead then do remember that success relies on ordinary members of the public enjoying themselves - how would you feel being used to promote something you may not believe in.
There has never been a Flash Mob in my town, can I set one up?
Yes go ahead and do it - enjoy yourself. If you need help and tips then get in contact by e-mail with the organisers of other flash mob groups who will give you plenty of advice. Look for contact details on Twitter, Facebook, Myspace or flash mob websites, or Yahoo/Google Groups.
All that misses off another vital point...

'The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails.'

'The term is generally not applied to events organized by public relation firms, protests, and publicity stunts.'

http://en.wikipedia.org/wiki/Flash_mob

Otherwise it loses it's spontaneity, energy, and point really, and would be considered a bit naff, by anyone with any real artistic integrity.
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