Olympic Logo

Oh yes, click here for something completely different but here's where if you click on 'home' they apparently don't have one. This link also states that they have 4 offices whereas the previous one says they have 2 and yet the previous one was reached via the Olympic 'interactive animation' - see what I mean about confusing?

There's probably other bits in other places too but they don't seem to connect.
 
Where do they get the silly idea that 'new-thinking consumers' (whatever they might be) want brands to look different? I want to be able to recognise things. I want my bank to look like a bank. (I use that as an illustration because they did the rebranding of lloyds tsb.) If I'm shopping and looking for breakfast cereal I want it to look like breakfast cereal. I do not want to be dazzled by new brand logo packaging all over the place every other week. I want to be able to recognise what I'm looking for, otherwise (and especially if I'm in a hurry as many of us are these days) I am likely to walk straight past it and buy something else which I do recognise.
 
Ooooh that Wolf Olins site made me feel decidedly nauseous.... a bit like i imagine a bad 'acid' trip would be...not that I know anything about bad acid trips you understand!
 
Since I first saw the logo a couple of days ago I have been speechless. It’s an insult to the Olympic ideal.

If that is an example of the Olympic team’s management skills we can stand by for an even way over budget cost than is estimated now. But then it is easy spending someone else’s money. OURS!!!
 
The only problem is that currently it is a waste of money - if they scrap it, it is a colossal waste of money.
 
Bad news - giving people epileptic fits
Good news - not paid for yet and wont be if Ken Livingstone gets his way
 
The only problem is that currently it is a waste of money - if they scrap it, it is a colossal waste of money.

and since when has wasting the publics money ever been a problem for either elected or appointed officials :confused::confused:, the only time you ever hear the words 'fiscal responsibility ' out of their mouths is when they are lecturing pensioners how to save money by turning the heat down and to wear an extra coat ..:rolleyes::rolleyes:
 
I think its a waist of money for what it is and i think they could have come up with something better than that,but thats up to them now.
 
The latest olympic hype is the mascots
Grotesque:eek:

That's more of our money down the drain
 

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The latest olympic hype is the mascots
Grotesque:eek:

That's more of our money down the drain

Saw them on the news, and though they looked like two rotten teeth, that'd fallen out of some unhealthily diseased mouth.

At least they compliment the 2012 logo, in that both are atrociously bad designs.
 
The only other one eyed character I can think of was based on a winky.

This looks like another cock-up too.
 
First we had a logo that spelt Zion
Now we have mascots with the illuminati symbol - eye of Horus

Conspiracy theorists will have a field day denegrating them:D
 
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